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THE GLOBAL ESPORTS FEDERATION RAMPS UP INTERNATIONAL COMMERCIAL FOCUS

Federation taps powerhouse Commission to drive key parts of theorganization, positioning

esports as truly global.

 

June 2020

 

The Global Esports Federation confirms the composition of the Brand, Marketing, Commercial and Communication Commission, to create opportunities within the community and propel esports to the forefront of global events and entertainment.

 

Chris Chan, President, Global Esports Federation, said, “Esports has emerged into the mainstream in recent years, evolving to hit the mainstage of entertainment globally. The whole of the Global Esports Federation and the global esports community are optimistic about its continued growth and expansion. We are excited to share our progress and new developments in esports.”

 

Charmaine Crooks

The Commission will be led by senior Italian football executive and GEF Board member Lorenzo Giorgetti. Throughout the year, the GEF celebrates the universality of global esports through the staging of regional, continental and international events.

 

Giorgetti is Chief Commercial Officer at one of the world’s most successful football clubs, A.C. Milan. Educated in engineering and with an illustrious career in business, Giorgetti will bring discipline and experience to the Commission’s detailed and vital work.

 

“The Global Esports Federation convenes the stakeholders in the world’s dynamic esports community from different backgrounds, geographies and business models,” Giorgetti said. “I look forward to engaging with the world’s commercial brands – established and those emerging – and the market at large to bring tremendous value to the GEF and our worldwide properties.”

 

 The Brand, Marketing, Commercial & Communications Commission will drive key priorities in elevating esports globally – to convene an evolving industry, cultivate commercial opportunities and build revenues by driving strategic brand initiatives and partnerships. It is supported by a team of professionals that includes:

 

  • Jerry Ling, Chief of Staff, World Taekwondo.

  • Chris Overholt, President and CEO, OverActive Media Group.

  • Peter Zeytoonjian, Senior Vice President, United States Olympic and Paralympic Properties.

  • Yasuhiro Nakamori, Director, Sport Department, Japanese Olympic Committee.

  • Ali Kiremitcioglu, former CEO, Istanbul 2020 Olympic and Paralympic Games Bid, and Executive Board Member, National Olympic Committee of Turkey.
  • Anne Kelly Aikman, International sports marketer in 12 Olympic Games and three FIFA World Cups, and former Vice President in Marketing at the International Olympic Committee.
  • Marco Nazzari, Managing Director, International, Nielsen Sports.

     

Launched on December 16, 2019, in Singapore, the Global Esports Federation proudly draws on a diverse range of experience and expertise from the world of esports and the sporting community to help develop the credibility, legitimacy and prestige of esports in society. Tencent, one of the world’s leading technology companies, is the Founding Global Partner of the GEF. The Federation was founded to further elevate the future of esports, bringing the global community together through a #worldconnected.

 

Commonwealth Games Federation agrees partnership with Global Esports Federation

 4 May 2020

 

 

The Commonwealth Games Federation (CGF) has agreed an exploratory partnership with the Global Esports Federation (GEF) that aims to develop a Commonwealth Esports strategy.

 

The partnership will see the CGF and GEF work together on specific areas aligned to Transformation 2022 – the Commonwealth Sport Movement's Strategic Plan.

 

The partnership will initially focus on:

 

• Conducting an analysis of the status of Esports in the Commonwealth and its capacity to support and advance our vision and mission through the joint development of a values-based Commonwealth Esports strategy;

• Exploring and developing athlete-centred, sport-focused initiatives and campaigns that harness and elevate the principles of Equality, Diversity, Inclusion, Integrity and Innovation, among others, in Esports across the Commonwealth; and

• Exploring the development of sustainable Esports properties (competitions and development initiatives) that could benefit CGAs and the wider Commonwealth through partnerships and promotional opportunities that connect and serve athletes, citizens and communities.

 

CGF President Dame Louise Martin said: “In recent years, we have seen the dramatic rise of Esports in terms of popularity and participation, particularly the participation of young people.

 

“During the COVID-19 pandemic, interest in Esports globally has continued to increase significantly which demonstrates an important characteristic of connecting people during a difficult period.

 

“For some time now, the CGF has been looking for a way to formally engage with Esports, to explore how it can align with the Commonwealth Sports Movement and its support of the sustainable development of digital infrastructure, connectivity and commerce across the Commonwealth.

 

“In the Global Esports Federation, we know we have the right partner to help us undertake this exciting piece of work.”

 

GEF President Chris Chan said: “We are honoured to embark on this strategic partnership and support the Commonwealth Games Federation. This partnership further strengthens the Global Esports Federation’s mission of convening the world’s Esports ecosystem.”

 

“The GEF Board and I look forward to working together with Dame Louise Martin and the entire Commonwealth Sport Movement. We congratulate the CGF for the work they do every day, developing sports across the 71 Commonwealth nations and territories, and beyond.”

 

“This partnership allows us to develop a pathway together for an inclusive, progressive, and visionary future for the youth and the entire Commonwealth – North to South, East to West – reaching across a third of the world’s population.

 

“The future of Esports continues to be bright, and we look forward to developing great collaborations across the world; elevating Esports based on the traditions and values of sport and the principle of harnessing technology for good.”

 

Esports and the Commonwealth

 

• 65% of the Commonwealth’s 2 billion citizens are under the age of 30

• Data suggests that 16-24-year-olds are more likely to watch esports tournaments (32%) to traditional sports tournaments (31%) with 44% watching live streams of video games

• 89% of adults in the Commonwealth have a mobile connection today and just under half of them are using data services

• Among adults in the Commonwealth who access the internet, 82% access it on mobile devices

• By 2022 almost everyone online in the Commonwealth will have a smartphone and access to sufficient bandwidth to stream video

• Individual media consumption across all form of media has increased from 7 hours to 8 hours per individual per day

 

About the CGF

 

The Commonwealth Games Federation (CGF) is the organisation that is responsible for the direction and control of the Commonwealth Games, and for delivering on the vision of the Commonwealth Sports Movement: to build peaceful, sustainable and prosperous communities globally by inspiring Commonwealth Athletes to drive the impact and ambition of all Commonwealth Citizens through Sport.

 

About the GEF

 

The Global Esports Federation (GEF) was born from a vision to convene the world’s esports ecosystem. The GEF seeks to establish the credibility, legitimacy, and prestige for esports, building an inclusive platform to maximise the potential for esports and its participants. The GEF Board and its related Commissions bring together diverse leaders from esports, gaming, world sporting organisations, athletes, entrepreneurs – together with technologists, educators, and professional experts – elevating the understanding and awareness of esports and to enhance the esports experience.

 

With a vision to cultivate collaboration, forge synergies, strengthen, develop, and grow the interface between the traditional esports and active esports communities, the GEF establishes the voice and world authority for the worldwide esports movement. The future of esports continues to be bright and the GEF seeks to support this by cultivating the knowledge, experiences, and history of the industry combined with respecting the traditions and values of sport and the principles of utilising technology for good.

 

Tencent, one of the world’s leading technology companies, is the Founding Global Partner of the GEF.

#WORLDCONNECTED POWERED BY ESPORTS ATHLETES AND PLAYERS

28 April 2020 - Commission gives direct voice to athletes and players, inaugural meeting held today.



The Global Esports Federation (GEF) today confirms the initial composition of the GEF Athletes and Players Commission to focus on the inclusion, fair play, education and the holistic development of career pathways for athletes and players; in line with GEF’s mission to convene the world’s esports ecosystem through a #worldconnected.

 

Charmaine Crooks

The Commission is chaired by Charmaine Crooks, C.M, OLY, Vice President of the GEF, five-time Olympian and winner of the International Olympic Committee (IOC) Women in Sports Trophy. In addition to serving as a Board Member of the Canadian Olympic Committee and the Canadian Soccer Association, Charmaine is a highly sought-after strategist and speaker, founding member of the IOC’s Ethics Commission, World Anti-Doping Agency (WADA) Foundation Board, former member of the IOC Athletes Commission, and Vancouver 2010 Olympic and Paralympic Games Board. She leads the Commission with professional gamer, esports athlete and entrepreneur, Koen Schobbers from the Netherlands, serving as the Vice Chair of the Commission.

 

“I am thrilled to bring my experiences as an Olympian, administrator, and entrepreneur with a deep passion for sport and technology – together with Koen, we will advise the GEF Board and help shape the organisation, convening this incredibly inclusive community, and uplift the lives of so many through the Global Esports Federation development platforms and #worldconnected outreach,” said Charmaine Crooks, Chair, Athletes and Players Commission, Global Esports Federation.



The Athletes and Players Commission will advise the GEF Board on matters relating to representation of international esports athletes, focusing on championing the role of athletes and facilitating the players community engagement with the GEF. The Commission will also oversee the staging of a global platform to convene athletes and players through various sharing and learning platforms, esports competitions and tournaments. The Commission comprises an equal representation of gender, generation, and vocations, providing a diverse range of skills, experiences, and competencies; further demonstrating GEF’s emphasis on inclusion and diversity.

 

“I’m honoured and excited to work with Charmaine Crooks and the whole #worldconnected team at the Global Esports Federation. Esports is the sport of the modern era – it’s our time. Our initial group of athletes and players will pave the way for more to join. We have to take proper care of our community and keep improving the wellbeing of the athletes and to empower them to keep levelling-up their game, because without athletes, there is no esports,” said Koen Schobbers, Vice Chair, Athletes and Players Commission, Global Esports Federation.

 

Left: Koen Schobbers, and Right: Aerial Powers

The Athletes and Players Commission is supported by a series of members from various vocations in esports and sports, including US-based Melita N. Moore, M.D., Sports Medicine/eSports Medicine Physician and International Speaker @levelupdoctor; Ukrainian professional tennis player, Sergei Bubka; and global influencer in esports, WNBA star of the Washington Mystics, and brand ambassador for Health-e-Gamer, Geekletes and eFuse, Aerial Powers.

 

“My life is not one thing or another. I am a WNBA athlete; I am a gamer; and I love the competition and the community. I’m ecstatic to join Global Esports Federation and the A&P Commission to power a stronger #worldconnected", said  Aerial Powers, Member of Athletes and Players Commission, Global Esports Federation.

 

The Athletes and Players Commission is further supported by Singapore-based Tan Wearn Haw, Advisor to the Commission and Director at Singapore National Youth Sports Institute, and leader at Female Esports League (FSL), Tammy Tang as Commission Administrator.

 

Launched on 16 December 2019 in Singapore, the Global Esports Federation proudly draws on the diverse range of experience and expertise from the world of esports and the sporting community, to help develop the credibility, legitimacy, and prestige of esports in society. Tencent, one of the world’s leading technology companies, is the Founding Global Partner of the GEF. The Federation was founded to further elevate the future of esports, bringing the global community together through a #worldconnected.

#WORLDCONNECTED DRIVEN BY FOUNDATION PILLAR OF EDUCATION, CULTURE AND WELLNESS

20 April 2020 - Commission leads with values promoting inclusion, diversity, fairness, sustainability, health and wellbeing of the esports community.

 

The Global Esports Federation (GEF) recently announced the eight Commissions – comprising over 70 individuals from around the world, volunteering their time and expertise – to further GEF’s mission to convene the world’s esports ecosystem.

 

Among the key Commissions confirmed is the Education, Culture and Wellness Commission. The Commission will advise the GEF Board – leading the detailed work that emphasises the importance of inclusion, diversity, fairness, sustainability, as well as health and wellbeing of the esports community. By placing these values at the core of the GEF’s mission, the Federation will contribute in discussions on more effective ways to mobilise society at large, convening the esports community and demonstrate esports as a catalyst for all kinds of social good. The Commission will also tap into the esports community to encourage mutual learning and involvement in GEF’s activities, as well as supporting education and learning institutions worldwide to grow esports for future generations.

 

The Commission is chaired by Chester King, Member of the Board of the GEF and Chief Executive Officer of the British Esports Association. Fellow GEF Board Member, Tyrone Seward from Zimbabwe will serve as Vice Chair of the Commission.

 

“Esports is all about the community and its pivotal role in its continued growth. The Global Esports Federation aims to elevate esports and promote it as a beneficial activity for all. There are no borders and boundaries within esports in a #worldconnected; anyone can participate regardless of age, gender, or background. The role of the Education, Culture and Wellness Commission is essential in educating, promoting, improving, and inspiring people around the world, and establishing a strong foundation where esports can continue to thrive in a safe, healthy, and sustainable environment,” said Chester King, Chair, Education, Culture and Wellness Commission, Global Esports Federation.



The Education, Culture and Wellness Commission is supported by members with incredibly diverse backgrounds, from experts in esports, sports, corporate governance, technology, to business. Some of the core members of the Commission include:



1. Nicholas Khoo – Co-founder of Yup.gg and SCOGA.org; former competitive esports player
2. HRH Prince Faisal bin Bandar bin Sultan Abdulaziz Al Saud – President of the Saudi Arabian Federation for Electronic and Intellectual Sports (SAFEIS) and the Arab eSports Federation
3. Professor Andy Miah – Co-Chair of the Esports Industry Collaboration programme at the University of Salford, Manchester; Advisory Board Member of the British Esports Association; and Director of Esports Science Insights
4. Melita N. Moore, M.D. – Sports Medicine/eSports Medicine Physician and International Speaker @levelupdoctor
5. Catherine Ugwu, MBE – Executive Producer and Creative Director (Betty Productions), producing some of the world’s largest ceremonies and events, including the London 2012 Olympic and Paralympic Games.
6. Mark “Garvey” Candella – Director of Student and Education Programs, Twitch
7. Dr. Yang Yue – Director of Esports Research Centre, China, Institute of Sport Science
8. Mark J.W. Lee – Educational Gaming and VR/AR Expert
9. E Chenyang – Gamer and Esports Entrepreneur

 

 

Launched on 16 December 2019 in Singapore, the Global Esports Federation proudly draws on the diverse range of experience and expertise from the world of esports and the sporting community, to help develop the credibility, legitimacy, and prestige of esports in society. Tencent, one of the world’s leading technology companies, is the Founding Global Partner of the GEF. The Federation was founded to further elevate the future of esports, bringing the global community together through a #worldconnected.

#WORLDCONNECTED AS ESPORTS AND TRADITIONAL SPORTS CONVERGE

13 April 2020 - Global Esports Federation confirms key leadership roles in line with plans to convene the world’s esports ecosystem.



Global Esports Federation (GEF) today confirmed key appointments in line with the Federation’s mission to convene the world’s esports ecosystem. Following its first three months of worldwide consultative sessions and research, President Chris Chan has appointed Paul J. Foster as Chief Operating Officer. Eight Commissions have also been confirmed with more than 70 members worldwide. In addition, the GEF Board has confirmed the appointment of Hideki Okamura, Representative Director of Japan esports Union (JeSU), as a member of the GEF Board.



 

Paul J. Foster (pictured) initially served as Senior Advisor to the GEF Board. In his new role as Chief Operating Officer, he is responsible for establishing a robust leadership team to continue spearheading the mission of the GEF. Paul has a successful track record leading teams and organisations, including more than 15 years in the Olympic movement beginning in his hometown of Sydney in 2000. Since then he has led teams at more than 10 Olympic Games across the world, culminating with an extensive tenure as Head of Protocol, Events and Hospitality at the International Olympic Committee in Lausanne, Switzerland. Following his time with the Olympic movement, Paul established his strategic consulting firm in London and Los Angeles; and led teams and projects in various cities across the world, including Madrid, Baku, Paris, Rome, New York City, and recently as a Vice President at World Expo 2020 in Dubai.


“The GEF motto, #worldconnected, says it all. Through the power of connectivity, esports offers a platform of inclusive participation, learning, sharing, and enjoyment, regardless of physical distance. I am excited to continue contributing to Global Esports Federation in fulfilling its mission to convene the esports ecosystem and unleash the unlimited possibilities of sports in this Digital Age,” said Paul J. Foster, Chief Operating Officer, Global Esports Federation.



The GEF Board confirmed eight Commissions, led by members of the GEF Board; world-class experts from the esports industry, sports, corporate governance, technology, and business. The Commissions will advise the Board in fulfilling GEF’s overall goals to develop a safe, healthy, and sustainable esports ecosystem.

 

GLOBAL ESPORTS FEDERATION COMMISSIONS:



1. Athletes and Players Chair, Charmaine Crooks and Vice Chair, Koen Schobbers
2. Brand, Marketing, Commercial and Communications Chair, Lorenzo Giorgetti
3. Digital, Technology, Innovation Chair, Chris Overholt
4. Education, Culture, Wellness Chair, Chester King and Vice Chair, Tyrone Seward
5. Finance, Legal, Administration Chair, Adrian F. Lismore
6. Governance and Ethics Chair, T A Ganda Sithole
7. Membership Chairs Ramil Aliyev and Mario Cilenti
8.

Technical and Development

Chairs Chong Geng Ng and Mars Hou

The appointment of Hideki Okamura (pictured), a key figure in the esports movement, to the GEF Board, further cements the Federation’s leadership in esports. Okamura brings with him an extensive experience in esports as Chairman of the Board of SEGA Group Co., Ltd. He was involved in the consumer business within Sega from the late 1980s to early 2000s, which included the development of Sega Genesis and Sega Saturn. Okamura currently serves as the Representative Director of Japan esports Union (JeSU), the leading body in Japanese esports, which was established to promote esports, conduct related research activities, and assist efforts to train players.


Launched on 16 December 2019, in Singapore, GEF proudly draws on the diverse range of experience and expertise from the world of esports and the sporting community, to help develop the credibility, legitimacy, and prestige of esports in society.

Tencent, one of the world’s leading technology companies, is the Founding Global Partner of GEF.

WORLDWIDE LAUNCH OF THE GLOBAL ESPORTS FEDERATION

 

 

 

Esports is the most exciting and fastest growing competitive sports around the world today. It is expected to exceed US$1 billion for the first time in 2019, growing to US$1.1 billion with an estimated global audience of 453.8 million people.

In December 2019, the Olympic Summit announced it saw great potential in esports as many sports simulations are becoming more physical due to the advancement of virtual and augmented reality; and urged the International Federations to consider how to incorporate them into the sports movement.

Esports has reached yet another defining watershed with the official worldwide launch of the Global Esports Federation (GEF), the first-ever global governing body for the esports ecosystem of athletes, sports organisations, commercial partners, and other constituents, guided by the values of sport and the principle of harnessing technology and innovation for good.

TENCENT: FOUNDING GLOBAL PARTNER

 

At the worldwide launch, the Global Esports Federation (GEF) also signed an agreement with Founding Global Partner, Tencent a leading provider of Internet value-added services in China.

Mr Edward Cheng, Vice President of Tencent, reiterated the company’s commitment at the signing: “With our collective effort, I believe esports will unleash the unlimited possibilities of sports in the Digital Age. On the path to building a community with a shared future for mankind, esports will shine!”

INAUGURAL MEETING OF THE GEF BOARD

 

 

A diverse Board of world-class experts from esports, sports, corporate governance, technology, and business spearheads the Global Esports Federation.

The Board is led by Mr Chris Chan (Secretary General of the Singapore National Olympic Council and Vice President (Asia) for the Commonwealth Games Federation) as its President. He is supported by three Vice Presidents - Mr Edward Cheng, Vice President, Tencent; Ms Charmaine Crooks, a five-time Olympian; and Mr Wei Jizhong, Honorary Life Vice President on the Olympic Council of Asia; together with other Board Members and two advisors to the Board.

FIRST GLOBAL ESPORTS GAMES SET FOR 2020

 

 

The Global Esports Federation has laid out its first five initial objectives going into 2020 as follows, including the exciting plan to create and launch the annual flagship Global Esports Games in 2020. Watch the space!

1. Encourage and support the establishment of National Esports Federations with a set of relevant standards, guidelines, and regulations;
2. Establish an athlete commission, with a focus on athlete well-being, development of standards for fair play, career support, and education to ensure safe, doping free, and ethically compliant practices;
3. Convene and stage esports competitions, conventions, fora, and development programmes;
4. Development of world class governance structures and guidelines for the Global Esports Federation; and;
5. Create, develop, and stage the annual flagship Global Esports Games, with the first Games to be staged in 2020.

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